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How to improve your next Design Sprint

This article is especially for you if you facilitate Design Sprints. But hopefully the tools I will share with you here will help you if you are a moderator or facilitator of more or less complicated workshops.

When it comes to Design Sprints, we often face workshops with multiple days of ongoing creative work for the participants. If you follow the method of Google’s Jake Knapp, you would have five days in a row for a sprint! That's a heck lot of time for participants experiencing the whole world of creativity and innovation with its ups and downs. They will jump in the air with pure joy in one moment and suffer from self-doubt in the very next second. This constant up and down can make it hard for people to see “the big picture” and remember where they are in the process and what they are trying to achieve.

As a facilitator, it's your job to help participants overcome these hurdles. And one way that I found very helpful in the past is producing a clear roadmap for...
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What Business People Can Learn From Comic Book Creation - Part 2/3

clarity visualthinking Jun 27, 2019

This series is about my insights from our comic book project “Biz4Kids” and what we can learn from this for our business career.

In the first part of the series, I wrote about why you need to master your craft to succeed. Now I’m trying to enlighten the idea of really knowing your customer.

 

A customer is not always someone who buys from us. A customer might be someone who just uses what we do, and somebody else bought it for him. A customer might be someone who is an influencer for us and therefore, could spread our word. And a customer is, of course, the one who buys our products.
In the case of our comic book project, we have customers who buy the comic book – most likely parents or teachers. And we have customers who will be users – the kids who will read and enjoy the comic.

 

 

 

The unique thing about our paying customers is that to this point, they are all from Kickstarter. After running a very successful campaign with 131%...

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